History of the Mercedes-Benz Logo
Origins of the Star: The iconic three-pointed star represents Mercedes' dominance over land, sea, and air transportation.
– Daimler-Motoren-Gesellschaft (DMG): The logo was first used by DMG in 1909. –
1926 Merger: The star was merged with the laurel wreath after DMG joined Benz & Cie.
– Symbol of Luxury: The logo became synonymous with luxury and high performance. –
Evolving Design: Over the decades, the design was simplified for modern branding.
Trademark Battle: The star faced legal challenges before being trademarked globally.
Global Recognition: Today, the Mercedes-Benz logo is one of the most recognized automotive symbols.
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